As a Grammy award winning producer and songwriter, Devo Harris has made a career of turning ideas into inspiring experiences.  Insight into what moves people has driven the success of previous ventures, such as founding GOOD music alongside business partner (and cousin) Kanye West.  Devo is a visionary armed with a skill for organizing the right technical talent to bring game changing ideas to life.  Recognizing the incredible potential brought on by the Fourth Industrial Revolution, Devo has built an interactive video platform that enables companies to provide their customers with a more dynamic and real-life buying experience.

 

Founder Bio:

Devo Harris is a serial media executive who merges world class creative, cutting edge technology and business strategy. Devo started his career in strategy at PwC before joining Kanye West to found GOOD Music. At GOOD, Devo won a Grammy Award for Best Rap Song (Kanye West’s “Diamonds (from Sierra Leone)”) while producing and writing for artists from Britney Spears to Jay-Z & more. He also discovered and signed EGOT Winner John Legend to GOOD Music while leading national product launches across several consumer categories. Devo hacked YouTube to pioneer interactive web video in 2010 followed by time leading video player product at streaming giant Vimeo as Senior Product Manager. Devo is a graduate of the Wharton School at the University of Pennsylvania and Columbia Business School.

 

Timestamps:

1:28 Teaming up with Kanye West & John Legend| Devo’s beginnings as a music exec

4:56 Reinventing his career – from media exec to tech mogul

10:40  Introducing Adventr.io | Creating smart video at scale

13:13  How companies can use interactive video

15:35  Building a prototype as a founder without an deep engineering experience

18:25  Validating market demand with prototype via A/B testing

21:17  Getting the right talent onboard to develop a marketable solution

23:25  How Devo raised a Friends & Family round

29:09  Latest development at Adventr

32:00  Earned media | Creating demand and driving inbound product interest

38:37  Why Devo believes AI is the future and how it’s being incorporated in Adventr

41:34  How non-technical founders can leverage other skillset as a competitive advantage

45:40  Learn more about Adventr.io and connect with Devo (@springsteezy)