How do you turn an employee who likes working for you into an employee who loves working for you? Keith Alper, Chairman & CEO at Nitrous Effect/Agencies, sets out to answer that question in this episode. Tune in as he and Lisa discuss the million-dollar word that fosters loyalty and catalyzes success. You will find that fostering a culture of surprise and delight simply requires thought, creativity, and intentionality.

Guest Links:

• Keith's LinkedIn
• KeithAlper.com
• NitrousEffect.com
• From Like to Love: Inspiring Emotional Commitment from Employees and Customers  by Keith Alper

Credits: Lisa Nichols, Host; Scott Crosby, Executive Producer; Daniel Williams, Recording Engineer; Jenny Heal, Guest Coordinator; Morgan Cochran, Marketing Support