In this episode Ben Muwoki sits down with Andy Boliek, Founder & CEO of BLUME, who has helped over 150 climate tech and proptech companies crack their go-to-market strategy.

We break down why the old sales playbook is broken, and how founders can rethink messaging, outbound, and buyer engagement to actually scale.

What You’ll Learn

1. Why mass outreach is dead and research-led targeting wins
2. How to reframe your value prop around the buyer’s pain, not product features
3. Why curiosity is the most underrated GTM strategy
4. The pitfalls of outsourcing lead gen and what to do instead
5. Andy’s “one non-negotiable principle” for building pipeline that converts

About Andy Boliek

He is the founder of Blume is a high-performance sales consulting firm that helps B2B tech and services companies break into new markets, build pipeline, and scale revenue supporting climate tech, proptech, and built-environment startups. From his early days at JLL to working with startups and enterprises like Siemens, Andy has helped companies sharpen their message, systematize outbound, and scale growth.

Watch if you are…

1. A founder or exec struggling with stalled growth
2. A GTM leader wondering why your outbound isn’t landing
3. Anyone trying to sell complex tech into real estate, energy, or climate sectors

The Climate Gap is powered by Element Six.

Element Six specializes in addressing talent challenges across the built environment and climate technology sectors. Partnering with technology vendors and solutions providers delivering decarbonization solutions, helping them find the leaders and teams they need to scale.

Decarbonizing the built environment takes bold ideas and brilliant people. Element Six brings them together.

Hosted on Acast. See acast.com/privacy for more information.