When you get a lead or if you’re working with a client, Rex Frazer, an agent with EXP Realty. believes that a phone call is the best way to connect with your potential or current clients. ”Real estate is a high-touch world, and I prefer having conversations because you have a more in-depth discussion.” With text, Rex points out that you can have a hard time understanding context, whereas a real conversation gives you more context about the topic your client is talking about. “We coined the phrase ‘conversations lead to conversions’ when we establish an agency.” Texting can come across as impersonal and cannot develop real connection.