Sign up to save your podcasts
Or
Share Reyn Guyer: Hasboro Toy Hall of Fame Inventor of Nerf & Twister
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Reyn Guyer: Hasboro Toy Hall of Fame Inventor of Nerf & Twister
BIO: Reyn Guyer is a serial entrepreneur in a variety of creative fields including toys, games, music publishing, education, and art. He is a member of the Hasbro Toy and Game Inventors Hall of Fame, and is perhaps best known as the inventor of Nerf and Twister. Guyer also founded music publishing company Wrensong Music, which has had many number one singles and won a Grammy and two CMA Song Of The Year awards. He is the creator of Winsor Learning, an educational program for remediating those with dyslexia; and he is also the author of the book Right Brain Red: 7 Ideas for Creative Success.
In this episode, we cover a lot of ground including:
Sketching techniques and doing graphic design before computers
How the Nerf ball “accidentally” got invented, and the origins of its name
How an appearance on The Tonight Show with Johnny Carson and Eva Gabor helped launch Twister after near-failure
The challenges of starting a Toy & Game company, and what makes a good creative team
Learning to not talk yourself out of creative ideas
How rule-breaking is a key component of the invention process
Aand SO much more!
But the episode goes beyond just toys and games. Geyer talks about what it truly means to be creative, the importance of teamwork, and the power of taking on new challenges. His words of wisdom will inspire budding inventors, while his other ventures, such as his music publishing company and the Windsor Learning Program, paint a picture of a man who is not afraid to explore new passions. Ending on a profound note, Geyer shares his thoughts on colonizing a new planet and the significance of gratitude. So buckle up for an inspiring journey into the world of creativity, innovation, and the sheer joy of play.
View all episodes
By Shane Almgren
4.8
66 ratings
BIO: Reyn Guyer is a serial entrepreneur in a variety of creative fields including toys, games, music publishing, education, and art. He is a member of the Hasbro Toy and Game Inventors Hall of Fame, and is perhaps best known as the inventor of Nerf and Twister. Guyer also founded music publishing company Wrensong Music, which has had many number one singles and won a Grammy and two CMA Song Of The Year awards. He is the creator of Winsor Learning, an educational program for remediating those with dyslexia; and he is also the author of the book Right Brain Red: 7 Ideas for Creative Success.
In this episode, we cover a lot of ground including:
Sketching techniques and doing graphic design before computers
How the Nerf ball “accidentally” got invented, and the origins of its name
How an appearance on The Tonight Show with Johnny Carson and Eva Gabor helped launch Twister after near-failure
The challenges of starting a Toy & Game company, and what makes a good creative team
Learning to not talk yourself out of creative ideas
How rule-breaking is a key component of the invention process
Aand SO much more!
But the episode goes beyond just toys and games. Geyer talks about what it truly means to be creative, the importance of teamwork, and the power of taking on new challenges. His words of wisdom will inspire budding inventors, while his other ventures, such as his music publishing company and the Windsor Learning Program, paint a picture of a man who is not afraid to explore new passions. Ending on a profound note, Geyer shares his thoughts on colonizing a new planet and the significance of gratitude. So buckle up for an inspiring journey into the world of creativity, innovation, and the sheer joy of play.