Building a brand is no easy feat, in particular, a brand that generates customer passion. Richard Liu, an ex-Paypal and LinkedIn team member, decided to pursue his passion and build a brand around what he needed, and we had the chance to catch up with him and hear how he went from desk jockey to brand jockey in the process.

DSPTCH is a bag, case and accessory manufacturing company based in San Francisco. Their products focus on taking military and tactical functionality and reapplying it to consumer travel bags and accessories.