Ricky's Reports from the Edge has a new name: the running series featuring Ricky Buch and his nascent startup Loctricity is now Ricky's Startup Reality. This episode is a great one for a name change, because the news Ricky shares may also prove to be a watershed for his business. Some unusual macro conditions may provide just the right opportunity for Ricky to go from idea to launch customer.

Ricky's Reports from the Edge has a new name: the running series featuring Ricky Buch and his nascent startup Loctricity is now Ricky's Startup Reality. This episode is a great one for a name change, because the news Ricky shares may also prove to be a watershed for his business. Some unusual macro conditions may provide just the right opportunity for Ricky to go from idea to launch customer.

Ricky's Reports from the Edge has a new name: the running series featuring Ricky Buch and his nascent startup Loctricity is now Ricky's Startup Reality. This episode is a great one for a name change, because the news Ricky shares may also prove to be a watershed for his business. Some unusual macro conditions may provide just the right opportunity for Ricky to go from idea to launch customer.

Ricky's Startup Reality. Is this a turning point for Ricky's business?

Conversations with startup CEOs with technology that can change how the economy functions.Hosted by Marco Annunziata and Michael Leifman

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Ricky's Startup Reality. Is this a turning point for Ricky's business?

Ricky's Startup Reality. Is this a turning point for Ricky's business?