In its inaugural year, Quu’s annual In-Vehicle Visuals Report offers a snapshot of radio’s place in dashboard displays today. With so much listening happening in cars, we must identify our strengths and weaknesses.
This report intends to provide the broadcast industry with new research. You don’t know what you don’t know. That’s the reason for this report. The radio industry needs a yardstick
to measure itself. Are we making headway in vehicles or not?
As radio’s status evolves in future years, we will track it.