One of the most common insurance questions is "How can I lower my insurance premiums"? On this episode of the Risk it podcast we are mixing things up a bit. We are going to cover a couple of common techniques to help consumers lower their insurance premiums.

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1. Hack your insurance company

https://www.linkedin.com/pulse/why-you-should-hack-your-insurance-company-brayden-york

2. Tell a better story

On the Risk it podcast we are going to start reviewing risk management topics that have been brought up by our listeners on a monthly basis.

Marketing is essential for the development and growth of any business. Drew speaks with us about delivering the right message and creating a brand story.

Narrative Media works with businesses to develop a comprehensive marketing strategy, that focuses on price, product, place and promotion. They also research industry, competitors and market trends to strategically plan and grow a business.

Connect

Website - Narrative Media

Facebook

LinkedIn

Youtube

Resources

Gary Vanynerchuk - Website

Seth Godin - Website

​Repost from an interview with innovation Saskatchewan in 2017 when I was running Base Portfolio. We talked about building a company and setting a vision for the future.

Technology risk is becoming more and more prevalent and businesses need to be prepared. When is the last time you had an internal audit on your IT infrastructure? We do it with our accounting books, but why not the systems that help run our businesses? Matthew talks with us about best practices in the IT space and gives us some great advice on managing IT infrastructure.

Matthew is an IT professional at Graycon I.T. in Saskatoon, Saskatchewan. He has experience as an entrepreneur and understands what business owners are experiencing when it comes to managing and growing a business.

Connect

Website : http://www.graycon.com/

LinkedIn: https://www.linkedin.com/in/matthewmurr/

Twitter: @ComicMattMurray

Phone: (306)700-2241

Email: [email protected]

Personal Site: http://www.matthewmurray.ca

Resource

Seth Godin - Ted Talk

Grow your business by protecting the downside risk of non-payment!

​Robin Carkett spoke with us about how credit insurance protects businesses from non-payment of commercial debt. It makes sure invoices will be paid and allows companies to reliably manage the commercial and political risks of trade that are beyond their control. Capital is protected, cash flows are maintained, loan servicing and repayments are enhanced, and earnings are secure from these events of default.

Contact

LinkedIn: https://www.linkedin.com/in/robincarkett/

Website: http://www.eulerhermes.ca/en/euler-hermes-canada/Pages/default.aspx

Phone: 604 340 9335

A registered trademark makes it a lot easier to stop your competitors from using your brand. Andrei tells us how to minimize the risk of receiving a demand letter claiming that your brand infringes on someone else trademark.

The Trademark Factory® specialists check identical and similar trademarks to create your personal registrability for FREE. With no strings attached

Connect

Website

https://trademarkfactory.com/​

Email

Call

Toll-Free: +1 855.MR.TMARK

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Books

E-myth - Michael Gerber

Built to sell - John Warrillow

Movie

The Founder

Taking offensive and defensive approaches to cyber risk. We talk about how you can leverage cybersecurity solutions to safeguard your business or personal assets from cyber threats.

Jason Ng is the CEO of ElevatedPrompt, a cybersecurity firm that has built a solution to increases the visibility of your systems and provide continuous threat detection and analysis.

Connect

Website:

http://elevatedprompt.com/

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LinkedIn:

https://www.linkedin.com/in/jason-ng-b07a711/

https://www.linkedin.com/company-beta/10264855/

Resource

Who Moved My Cheese

Great insights from a commercial financier with a keen insight into business and technology.

Michael helps small, medium and large businesses make high-quality business decisions that involve commercial financing, digital marketing and strategic advisory services. His personal mission is to give human entrepreneurs the skills and resources they need to succeed in this age of automation.

Connect

LinkedIn:

https://www.linkedin.com/in/michaeltastad/

Twitter:

@michaeltastad

Resources

Book:

Zero to One - Peter Thiel

Blog:

Aggregation Theory - Ben Thompson