Riverford is a British vegetable box delivery company and entrepreneur Chantal Gagnon's favourite brand. Chantal's been 'living life on the veg' ever since she tasted her first Riverford produce in a London pub. According to her, vegetable delivery day is like Christmas, Riverford's visuals look pulled straight from the ground and customer service doesn't get better than the time she complained about some cucumbers. 

EPISODE TRANSCRIPT: www.pilgrimage.design/6-riverford

Chantal's website: www.socolo.co.uk

What is this podcast?

Case studies in brand loyalty, equipping you to better connect with your audience. In each episode, a top guest picks their favourite brand. I then invite them to unpack why it means so much. As they share, we gain invaluable insights into what makes audiences tick. Not with strategy or theory, but through that undeniable proof of successful branding: emotion.

Podcast artwork created with the help of Canva AI.

AI policy: ⁠www.pilgrimage.design/ai-policy⁠

Who am I?

I'm Sam Thorogood. I help Christian entrepreneurs clarify and communicate their mission through branding.

My website: ⁠www.pilgrimage.design⁠

Final thing (I promise)!

I'd love for you to check out my newsletter at the crossroads between Christianity and design: ⁠pilgrimagedesign.substack.com