Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies

đŸ”„ Roasting A Professional Copywriter's Podcast (Unclear Audience Targeting, Vibe-Setting, Publishing Inconsistency, Sharp Episode Titles)


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Intentional vibe setting, why people unsubscribe from podcasts, implicit and explicit context, podcast SEO strategy, sharpening your episode titles, and more.   

In this episode of Podcast Marketing Trends Explained, we roast Cracking Copy's podcast's packaging.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

📊 What did you think of this episode? Click to cast your vote:

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Topics Covered


0:00 Intro
00:32 About Cracking Copy
00:59 Initial packaging impressions
04:24 Should you use the word "podcast" in your artwork or title?
06:18 Dissecting the title & show description
14:27 How to use copywriting techniques in your show's description
16:40 The episode title scroll test
34:21 How to improve your custom episode artwork
38:36 The real reason to create a teaser episode
39:53 Our key takeaways

⭐ Get a free podcast marketing audit with personalized recommendations to help you grow: https://podcastmarketingacademy.com/audit ⭐

Resources


Podcast Growth Guide
Thread: Why people unsubscribe from podcasts

Check out the Podcast Marketing Trends 2023 Report

Subscribe to the Scrappy Podcasting Newsletter

Try Transistor.fm for free for 14 days

✍ Leave your feedback for the show: http://podcastmarketingtrends.com/feedback  


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Podcast Marketing Trends Explained: Data-Driven Podcast Growth StrategiesBy Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts

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