Each week, The Why Word gets under the skin of entrepreneurs, business leaders, creatives and people who make things happen to find out what makes them tick. Presented by Ian Hawkins.

Rob Law's Dragon's Den disaster turned out to be the best thing that could've happened. We talk about reality TV and the reason why resilience is a tough lesson Rob learned early. 

Rob's lunch guest is a product pioneer at one of the world's biggest companies.

The Why Word is a TBD Media Group Production