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Robert Corbin is a senior manager at EMC where he runs a marketing data science team. As with many data science professionals, he comes to his current role from a technical background and with an understanding of Agile. During his tenure at EMC, he’s supported a lot of business transformation with the help of the EMC Big Data portfolio. He was also able to use these same Big Data technologies to assist with Marketing Analytics efforts.
He’ll tell us how he used agile techniques to drive business transformation at a big company, in a dynamic industry and how he is dealing with future uncertainties.
“Uncertainty” is the theme of this podcast, and we’ll be considering questions such as:
Data is at the heart of what makes the Agile approach work, so we hope you’ll take away some ideas about how to engage more effectively with the data scientists in your organization. If you don’t yet have a data science practice, we hope that Rob’s insights might help you get started.
By Frank Days, Jim Ewel, and Melissa Reeve4.6
88 ratings
Robert Corbin is a senior manager at EMC where he runs a marketing data science team. As with many data science professionals, he comes to his current role from a technical background and with an understanding of Agile. During his tenure at EMC, he’s supported a lot of business transformation with the help of the EMC Big Data portfolio. He was also able to use these same Big Data technologies to assist with Marketing Analytics efforts.
He’ll tell us how he used agile techniques to drive business transformation at a big company, in a dynamic industry and how he is dealing with future uncertainties.
“Uncertainty” is the theme of this podcast, and we’ll be considering questions such as:
Data is at the heart of what makes the Agile approach work, so we hope you’ll take away some ideas about how to engage more effectively with the data scientists in your organization. If you don’t yet have a data science practice, we hope that Rob’s insights might help you get started.