Global Business Talk Radio

Robert Fletcher, you just gotta have ‘heart’


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Heart Relocation was founded with a mission to provide the highest levels of customer service to assignees by working with them throughout their mobility journey.
Our mission is to be proactive, collaborative and innovative, ensuring the assignee has every last detail taken care of, wherever practical Heart Relocation will complete all the paperwork on behalf of the employee freeing them from the administration and enabling them to concentrate on the important things; family and work.
Utilising state of the art technology to support, not replace, this endeavour we provide a genuine VIP experience for senior executives and are committed to providing Corporate Mobility/HR with a partner that delivers to the demands and expectations of your business leaders.
We challenge you to re-discover your Heart.
About
Mobility has been good to me over the last 30 years and I have learned what it means to be humble yet remain decisive, I am still learning as much today as I did on my first day as a field consultant all those years ago and feel sure this will continue.
I have worked with organisations big and small, organised and chaotic and have always found a way to contribute and improve. I have met and made connections with some amazing people in mobility and made some enduring friends.
I hope that this all led to the founding of Heart Relocation and an ability to translate all that knowledge, experience, the highs and lows into a service defining offering that will become the benchmark by which all mobility service provision is judged.
Specialties: Full service relocation and assignment programme creation, implementation and delivery, including policy review and benchmarking, group moves, global expatriate moving and associated services 
ROB FLETCHER - UK
HEART RELOCATION 
...CO-FOUNDER
Delivering expatriate assignment management services to companies relocating employees overseas, with Heart
It occurred to me that as we continue to work with clients who are moving assignees at different levels of seniority and experience, that our industry as a whole has tried to commoditise what we do to such an extent that we have forgotten the simple fact that all assignees are not the same!
I appreciate that there are different policies that need to be applied to different business needs, just as I appreciate the fact that the cost of an assignment is significant. As companies have globalised, the need to move talent around the world has increased significantly.
This has led to an increased focus on the cost of assignments, as the threshold for more scrutiny and procurement in the decision process has been surpassed. Furthermore, it has highlighted to businesses just how much relocation assignments actually cost.
Does One Size Really Fit All?
More often than not, mobility industry service providers have been faced with some difficult questions in terms of what they should charge for their services, especially under greater fiscal scrutiny from potential clients. It is generally accepted that there has been a reduction in the fees that the industry can charge for delivering what is, in fact, becoming a more complex service.
What has been the industry’s response to this? Simple – they have followed the easiest route; they’ve reduced their prices and looked for increasingly innovative ways to reduce the costs of delivering a service to their customers in order to maintain a strong profit.
There is evidence that the “stack them high, sell them cheap” mentality has pervaded the mobility provider market. However, this mindset does not come without consequences, as we have seen recently with the acquisition of the once mighty Cartus being bought by the once commercially challenged SIRVA, amongst many of the additional consolidations we have seen in recent years as companies struggle to make the financial dynamics of their business’s work.
The challenge, as I see, it is that they have applied a “one-size-fits-all” rule to employee relocat...
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