In this episode of the Robert Wedderburn Podcast, I chat with Alan Lacy, a wildlife filmmaker who specializes in filming and producing wildlife documentaries about endangered and threatened species.

Alan Lacy, founder of Reel Earth Films, shares his journey as a wildlife filmmaker and the challenges of raising funds for his projects. He discusses his passion for wildlife, particularly coyotes and wolves, and how a childhood encounter with a coyote sparked his interest in nature. Lacy explains the differences between a nonprofit film company and a traditional for-profit production company, and why he chose the nonprofit route. He emphasizes the importance of storytelling and creating impact through his films, as well as supporting organizations and researchers in the field. Reel Earth Films aims to allocate 50% of its energy to making films and 50% to making an impact and a difference for wildlife. Their business model involves raising funds for projects and allocating a portion of the budget to both film production and marketing and impact campaigns. They strive to raise enough funds to have a 50-50 split between film and impact, with all impact donations going directly to the conservation of the species. They also aim to create a million-dollar budget per year to produce films and campaigns that can change the world and empower a new generation of wildlife enthusiasts. YouTube has been a valuable platform for Reel Earth Films to share their stories and engage with audiences. They believe in the power of authentic storytelling and capturing real moments in nature. They emphasize the importance of honing storytelling skills and connecting with viewers through compelling narratives. Alan Lacy, founder of Reel Earth Films, shares his passion for wildlife filmmaking and his mission to protect endangered species and habitats. He discusses the importance of telling positive stories that inspire hope and action, rather than focusing solely on doom and gloom. Lacy emphasizes the power of film in giving a voice to endangered species and educating local communities about conservation. He also highlights the significance of connecting children to nature through storytelling and creating a new generation of wildlife stewards. Lacy offers advice for aspiring wildlife filmmakers, encouraging them to get out and start telling stories, connect with others in the industry, and be true to themselves.

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