In this episode, I’m sharing a talk I gave on Content Creation for Building your Brand at the Tropical Innovation Festival in Cairns on May 23.

I talk about:

• Robot vs human-led content.

• How to leverage ChatGPT and other tools in your content creation process.

• Questions are a gift, how to leverage them in your content.

• Recycle, Reuse and Repurpose content

• Being clear on the brand and image you want to present to the world.

• It’s also brimming with practical examples.

Tools mentioned in the talk included

- Canva for creating visual content

- Otter AI for transcribing audio recordings

- Google Docs and Microsoft Word for voice transcription features

- Grammarly and Hemingway app for proofreading

- ChatGPT for generating content ideas and outlines

- Loom for recording videos and conversations

- MailChimp for newsletters

From here, I suggest you join the Xero Mastermind group on Facebook for advanced conversations around the ecosystem. I suggest you  subscribe to the informative Accounting Apps newsletter which gives you a great overview of the ecosystem space.  I encourage you to connect with me on LinkedIn and subscribe to the Cloud Stories podcast.