In this episode of Local Leverage, hosted by Mark Hockridge, we sit down with John Seroka, the President of Seroka Marketing & PR. John is a bold voice in the mortgage and real estate world, helping brokers outmarket and outposition the giants.

As Rocket acquires Redfin and Mr. Cooper, independent mortgage brokers face a massive shift—and a major threat. John breaks down what this consolidation means and exactly how local pros can fight back and WIN.

John Seroka shares insights on:

✅ What Rocket’s acquisitions mean for brokers
✅ How to dominate your zip code (even with a small budget)
✅ Why niche marketing beats rate-shopping every time
✅ The power of FirstHomeIQ and financial literacy as PR
✅ Tactical partnerships with agents, CPAs, and builders

If you're an independent mortgage broker or local real estate pro, this episode is your wake-up call!

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📲 Follow John Seroka:
🔗 LinkedIn: https://www.linkedin.com/in/johnseroka/
🌐 Website: https://www.seroka.com/
🌐 Join FirstHomeIQ: https://firsthomeiq.com/

📲 Follow Seroka Marketing & PR:
🌐 Website: https://www.seroka.com/
🔗 LinkedIn: https://www.linkedin.com/company/seroka/

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