After 12 years as vice president of global corporate social responsibility for Chick-fil-A, Rodney Bullard is taking on a new challenge, leading a new nonprofit called The Same House. It will promote education, employment and entrepreneurship. The organization will also put on the Beloved Benefit, an annual fundraiser. Since it started in 2019, the Beloved Benefit has raised $12 million for nonprofits that promote economic mobility in west Atlanta.