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Episode 2 of the Small Data Forum podcast focuses on the role and use of data in the campaigns for the EU referendum vote in the UK. Neville Hobson, Sam Knowles and Thomas Stoeckle discuss the outcome of Brexit and the appearance of Regrexit; the so-called buyers' remorse of some leave voters, following an immediate change in the argument and presentation of facts, as well as data evidence of negative effects on currency, share prices.
By Thomas Stoeckle (strategic business development, LexisNexis BIS; co-chair Measurement Commission, Institute for PR)Episode 2 of the Small Data Forum podcast focuses on the role and use of data in the campaigns for the EU referendum vote in the UK. Neville Hobson, Sam Knowles and Thomas Stoeckle discuss the outcome of Brexit and the appearance of Regrexit; the so-called buyers' remorse of some leave voters, following an immediate change in the argument and presentation of facts, as well as data evidence of negative effects on currency, share prices.