Rootnote is a SaaS platform for content creators to help them understand their data and manage their businesses better. I talk with brothers and co-founders Jason and Jeremy Burchard about how large the passion economy is now, with over 32 million Americans currently making a living wage in the content creation space. And even though it is such a large market, there is still a lack of understanding of the data and how creators can make the most of their content from a financial perspective. This was an exciting conversation and I’m looking forward to seeing how this platform grows as new content platforms grow as well.

Topics in this episode

Starting with a focus on music artists

Looking at stats across a broad spectrum of services

Working with management companies to help create the pro version

The challenges with other data aggregators for musical artists

Understanding the landscape between hypothetical and reality when it comes to the market

Embracing competition

Their biggest milestone to date

There is real money on these platforms. People are doing well on them.

Thinking about the pace at which new platforms are getting created, and keeping up with them

Contact Info

Website

Jeremy’s Band, Moonlight Social

Watch them on Twitch