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ROUNDTABLE: Are Agency Awards Worth It?
PART TWO: After our interview with Alex Bogusky about his decision to quit doing awards shows, we turned the debate over to a roundtable.
Listen as we discuss the pros and cons of the awards circuit - and whether winning an award has any impact on agency winning new business.
Our guests include: Doug Zanger, Senior Editor at Adweek; Katie Gailey, Executive Director of the Portland Advertising Federation; and Hayden Gilbert, founder and creative director of the freelance agency SHELTR.
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By The Dendro GroupPART TWO: After our interview with Alex Bogusky about his decision to quit doing awards shows, we turned the debate over to a roundtable.
Listen as we discuss the pros and cons of the awards circuit - and whether winning an award has any impact on agency winning new business.
Our guests include: Doug Zanger, Senior Editor at Adweek; Katie Gailey, Executive Director of the Portland Advertising Federation; and Hayden Gilbert, founder and creative director of the freelance agency SHELTR.