The Ross Simmonds Show

RSS 12: The Myth of Passive Income


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In this episode of The Ross Simmonds Show, Ross dives deep into the truth about passive income and reveals the five proven strategies that actually work. From selling digital products to affiliate monetization and licensing your intellectual property, Ross breaks down what separates profitable systems from scammy shortcuts. Whether you're a creator, entrepreneur, or looking for side-hustle inspiration, this is your blueprint to sustainable online income, powered by intention, strategy, and distribution, not luck.


Key Takeaways and Insights:

1. What Actually Works: 5 Real Paths to Online Income

- Digital Products

- Affiliate Monetization with Evergreen Content

- SaaS Products & Memberships

- Content Licensing

- Investing in Income-Producing Assets


2. The Path Forward: How To Start Building Your Streams

- Solve a real problem - big or small

- Build a distribution system (landing pages, email, social automation)

- Start with a tiny minimum viable product (MVP)

- Validate with real buyers and feedback


3. Distribution Is Everything

- Don’t build in silence

- Promote your work relentlessly on platforms like X (Twitter), LinkedIn


Resources & Tools:

🔗 Gumroad

🔗 Podia

🔗 Kajabi

🔗 Etsy

🔗 Shopify Templates 

🔗 HubSpot

🔗 Distribution.ai


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╰ Instagram:  @thecoolestcool  

╰ Twitter / X: @thecoolestcool  

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The Ross Simmonds ShowBy Ross Simmonds