In her mother’s own words, Ruby Zefo can’t go through a day without accomplishing something. With degrees from Berkeley and Stanford Law School, a stellar career at Intel and her current job as Chief Privacy Officer at Uber, it’s hard to argue with that statement. But perhaps her biggest challenge thus far is turning the seemingly unglamorous field of privacy law into something exciting. In this episode, Zefo discusses the role of privacy in providing great user experiences, and what it’s been like joining one of the most prominent tech companies in the world.