Playing for Keeps

Running a Digitally Native Eyeglass Brand (with Ryan Fisher from Felix Gray)


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Blue light filtering glasses are one of those long-term products that we don't usually think of in terms of retention. On this episode of Playing for Keeps, Ryan Fisher, Senior Growth Marketing Manager at Felix Gray, talks Kristen through the ways that the brand is working to build a base of lifelong customers.
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Playing for KeepsBy Churn Buster