What are some strategies for effectively running a virtual nutrition business as a military spouse, considering the potential challenges of frequent moves and limited access to resources? What effect does having a podcast and connecting on social media have?

On this episode of the podcast, Nate interviews Brooke Czarnecki, a sports and eating disorder registered and licensed dietitian nutritionist. Brooke works with adolescents and the active population as a runner herself who understands the nutritional demands of athletes and the pressure of a “wellness” culture among the athletic population. As a military spouse, Brooke decided to start her own virtual online practice to avoid being held back by the challenges of moving around frequently.

This episode is a must-listen for military spouses who are looking to restart their business and network with other professionals in their field. They discuss how military spouses often have to restart their businesses and try to network and collaborate with other local practitioners and professionals in the space. Brooke also talks about her experience as a runner and how she understands the nutritional demands of athletes and the pressure of wellness culture among the athletic population. 

They will touch on such topics as:

• Prioritizing mental health as a business owner: “Step into your own self, do the hustle and establish your clientele, and build a good reputation.”
• About business pricing and confidence and the pros and cons of insurance and nutrition services.
• How to make insurance work for you: “You can really get good at establishing rapport with them, and be able to progress through goals a lot faster.”
• Moving constantly in the military.: “You're trying to meet new people, you're trying to meet new friends. And I felt like because I am a business owner, it actually helped me get out more.”
• The importance of connecting with people on social media and networking with people.
• Give value and don't expect anything in return. Expectation management is also a key piece of the conversation.
• Niche-specific Instagram content: “I work with runners, I work with athletes, active individuals, when you open my Instagram, that's hopefully the first thing that you see.”
• The importance of collaboration, especially when Brooke collaborated with Dwayne Scotty: “What that transpired into is me working with some of his clients.”
• Opening up the gate for further collaboration is what makes podcasts important.
• Lack of representation for dietitians. “I think that's because dieticians are pretty shy to speak up or stand up for what we think would be best for our patients.”

Hack: The top three skills needed to be a successful entrepreneur are consistency, resilience, and integrity.

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