Rural newspapers create a "community conversation" according to this episode's guest. I interviewed the editor/publisher of The Canadian Record, Laurie Ezzell Brown. The newspaper is located in Canadian, Texas, a beautiful community on the eastern edge of the Texas Panhandle. The paper has an excellent website and Facebook page that serves the community well. 

https://www.canadianrecord.com/
https://www.facebook.com/canadiantexas

Also, a documentary was produced about the paper. Learn more here: 
https://www.fortherecorddocumentary.com/