Choose the right channels
Every Social Network offers advertising capabilities. If we were to cover every platform, this guide would be 1,000 pages long (and ain't nobody got time for that). For the sake of brevity, we'll stick to the big three: LinkedIn, Facebook and Instagram

These Platforms typically deliver the best bang for your buck - especially if you're just beginning your social advertising journey.

LinkedIn
- has a total ad reach of 808 million users
- Audience targeting data is incredible accurate because members have a professional Incentive to keep their profiles up-to-date

Facebook
- Still the most widely used platform and has a total ad reach of 2.1 billion users and facebooks parent company meta receives 23.7% of all global digital ad spend

 

Watch the video and find out more!