In this conversation, David Belsky interviews Ryan Basore, the CEO of Redemption Cannabis, who shares his journey from being a caregiver in Michigan's cannabis market to founding a successful cannabis brand. Ryan discusses the challenges he faced, including a two-year prison sentence, and how these experiences shaped his commitment to the cannabis community. He highlights the mission of the Redemption Foundation, which supports social equity and provides grants for expungements and commissary programs for cannabis prisoners. The conversation also covers the evolution of the cannabis industry in Michigan, the importance of strategic partnerships, and Ryan's vision for the future of cannabis legalization and market strategies.

Chapters

00:00

The Journey Begins: From Caregiver to Cannabis Advocate

03:15
Overcoming Adversity: The Birth of Redemption Cannabis

10:09
Giving Back: The Mission of the Redemption Foundation

16:20
Navigating the Cannabis Landscape: Michigan's Evolution

22:04
Strategic Partnerships: Expanding Redemption's Reach

34:12
Future Outlook: Rescheduling and Market Strategies