68: Ryan MacInnis on How to Scale Marketing on a Budget

Today, I’m talking with , the Director of Marketing at the SaaS startup . Voysis uses AI to instantly adds natural language voice search to ecommerce apps. In layman’s terms, this means shoppers can search and shop by simply saying things like, “Show me running sneakers” or “Add these in size 11 to my cart.” Ryan has taken the marketing lessons he’s learned working for companies like Twitter and applied them to smaller startups, managing to double traffic and triple leads with a budget of only $1,000. In our chat, Ryan shares how he did that and how you can take those lessons to build your own marketing machine without a large budget. If you’re struggling to generate predictable growth without breaking the bank, then this is the episode for you.