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Kwantlen Polytechnic University invited its “almost-alumni” Ryan Reynolds to share his favourite holiday movies - which he did on their blog (presumably to crickets.) But then Kwantlen shared the list on LinkedIn and BOOM! Reynolds picks it up and the University gets its name in front of a stupid number of people. Just like you would with student creators, do partnerships with your most influential alumni - the reach on LinkedIn is among the best right now.
Kwantlen Polytechnic University invited its “almost-alumni” Ryan Reynolds to share his favourite holiday movies - which he did on their blog (presumably to crickets.) But then Kwantlen shared the list on LinkedIn and BOOM! Reynolds picks it up and the University gets its name in front of a stupid number of people. Just like you would with student creators, do partnerships with your most influential alumni - the reach on LinkedIn is among the best right now.