Form Follows Performance is the credo of Bugatti design. Its design director Achim Anscheidt is the perfect combination of both: form and performance. His unique style is a testament to elegance as it is to a mindful and sustainable lifestyle. And the performance aspect was basically passed on to Achim without any way to escape.

Tune in as the Evel Knievel among designers talks about his inspirations, about looking back, looking forward sustainability and stunt performances.

www.tim-bravo.com

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Early Achim Anscheidt: https://www.youtube.com/watch?v=dV8--vllbw4