Guest: Catherine Neal, Director Ecommerce, Parch SpiritsHost: Andrew Figgins, Founder, AOV Lab Episode Synopsis:Catherine shares her experience working with passionate product founders to iron out an actionable data strategy and determine which metrics are truly impactful to a growing business. She also shares about the rapidly growing NA beverage space, which has exploded in 2023 and continues to see new investment. Transcript: [00:00:15] Andrew: Hello Ecommerce fans, and welcome to 10-Minute Ecom, an AOV Lab podcast. Every episode, we break down a new and different tactic that can help you improve your ecommerce KPIs (key performance indicators). I’m your host, Andrew […]