Signet Unpackaged

S01E01: Women in industry & the secrets behind the iconic ‘voluptuous’ bottle – Molly Troupe from Freeland Spirits


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In celebration of IWD2024 theme of 'Inspiring Inclusion', we take time out to speak with one of Forbes' Top 30 under 30 to watch - Molly Troupe, Master Distiller & Partner at Freeland Spirits in Portland, Oregon.

A women-owned, women-led and women-supplied distillery, her perspective on the role of representation, mentorship and networking, and building a successful brand (and bottle) that encapsulates those values are thought-provoking for everyone looking to build something impactful in the premium spirits industry.


00:00 Introduction and Background

01:02 Becoming a Distiller

04:11 Recognition and Women in Leadership

06:52 Women-Owned and Operated Distillery

09:09 Local Sourcing and Supporting Women-Led Enterprises

10:23 Gender Dynamics in the Distilling Industry

10:30 Challenges and Opportunities in the Freelance Industry

13:09 Small Batch and Artisanal Appeal

15:09 Flavor Chemistry and Experimentation

16:43 Expanding Product Portfolio

20:15 Building a Supportive Network for Freelancers

23:17 Investing in Custom Design Bottle

27:31 The Story Behind the Bottle

32:58 Distribution and Market Presence

35:16 Future Plans and Expansion

38:51 Impact and Social Responsibility

39:04 One Word or Phrase to Describe Freelance Spirits

20:15 Building a Supportive Network for Freelancers

30:45 The Role of Freelance Spirits in Empowering Freelancers

39:47 Closing Remarks and Future Outlook


Want to learn more about Molly & Freeland Spirits?

Follow her on LinkedIn

Freeland Spirits website


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Signet UnpackagedBy Signet