DTC Growth Hacking

S01E02 - Setting Yourself Apart in the CBD Space


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Lior Root and Sophia Trunzo are the dynamic co-founders of Paradigm Media, a power agency built from the ground up specifically to help CBD brands. Regulated industries must maneuver the ever-changing-playing field of internet advertising and regional laws. Hear about the challenges these companies face and how platform policy is defining how, and where, brands can engage with consumers. Especially of interest for those working within regulated industries as well as marketers who someday dream of having their own shop.

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