Marketplace Academy

S01E05: How to define your marketplace pricing


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The Practical Guide to building an online marketplace is a series of articles about how to start your own marketplace business by Christobal Gracia and Juho Makkonen, available in Marketplace Academy. This podcast brings you the content in audio format.

Article available at:
Marketplace pricing: How to define your ideal take rate, Juho Makkonen


Sources and further reading:
A Rake Too Far, Bill Gurley
Rake table, Bill Gurley
How eBay failed in China, Forbes
Network effect, Wikipedia
Is the Freemium Model the Future of Marketplaces? Fabrice Grinda: “Make your marketplace unit economics work”, Marketplace Academy
Strategies for Two-Sided Markets, Harvard Business Review


The Marketplace Academy Podcast is hosted and narrated by Katri Antikainen.

Read more about marketplaces at www.sharetribe.com/academy/.


Looking to build a marketplace of your own? Visit www.sharetribe.com to learn more!

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