Overgrid

S01E06: Storytelling - Part II


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In this episode, we continue to discuss the magic of storytelling in different domains such as products, brands and games. We talk about how businesses use storytelling as a tool to bring products and services to consumers by changing how they perceive them. Also, we share our experiences on how digital experiences and games use interesting storytelling techniques to keep user engagement at a higher level.


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OvergridBy Lahesh, Malan & Chathura