In this episode, I continue my discussion from season 1 episode 10 about tricking readers into thinking we know what the heck we're talking about. Magicians can't actually make their assistants disappear, and authors can't actually be experts about every single topic we include in our novels. The key is to gain the trust of our audience, and by analyzing the BBC show 'Sherlock', I discuss three ways we can do just that. For a transcript of this episode, go to TheWritersEverything.org/transcripts. If you'd like to send a voice message that I can use in a future episode, go to Anchor.fm/WriteANovel. Be sure to subscribe to my YouTube channel at YouTube.com/HowToFixCinema. If you'd like to stay up to date on all of my projects, simply sign up for my newsletter at TheWritersEverything.org/newsletter. To support this podcast, please go to Patreon.com/QJMartin or Anchor.fm/WriteANovel/support.