In this episode, we sit down with Chris Nott and Will Richardson – the brains behind Studio Drama, a creative studio making waves with custom typography that’s powerful, thoughtful, and anything but ordinary.With roots in top agencies like Brody Associates, JKR & Pentagram; Chris and Will bring serious design pedigree to the table. Now, at Studio Drama, they're redefining how type can tell stories – blending strategy and style to create work that’s as smart as it is striking.We talk about their leap from big agency life to launching their own studio, what it really takes to run a creative business, and how they build type that feels like a brand, not just looks like one. Whether you’re deep in the design game or just curious about what makes great branding tick, this one’s for you. Tune in for an authentic conversation and a masterclass in typography from Studio Drama.EPISODE LINKS:Studio Drama Website: https://studio-drama.com/WDYMT SOCIAL:Instagram: /wdymt_official Spotify: /https://podcasters.spotify.com/pod/show/wdymt