Nicole Wakelin is no stranger to the automotive world – you have probably seen her work in U.S. News & World Report, The Boston Globe, Motor1 and Forbes (among others). Or maybe you’ve seen her coming in first among all novice entries in the 2022 Mille Miglia Warm-Up. Whether in the U.S. or abroad, Nicole, a renowned journalist, covers industry breaking news, writes reviews, and often attends car shows and new vehicle launches around the world.

A thought-leader in conferences and on the radio, Nicole also co-hosts two podcasts: the weekly Wheel Bearings Podcast and the Fast Women Podcast by Newsweek and is a juror for Women’s World Car of the Year, the North American Car, Truck and Utility of the Year, and the World Car Awards.

In this episode you’ll hear:

• How Nicole’s love of cars – and an unexpected writing opportunity – launched her career as an automotive journalist
• Whether passion between culture and cars still exists with the younger generations
• How dealers can help consumers overcome objections and reservations to electric vehicles
• Her perspective on whether car manufacturers or outside tech, like Apple or Google, should monitor driving

For more about Nicole, visit her LinkedIn profile.

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