Our guest today is Karen Green – a UK grocery expert and business mentor. She helps foodpreneurs launch and grow their businesses, enabling them to get retailer listings through mentoring, coaching and PITCH PERFECT! training.

And after speaking with Karen, we hear from our resident barcode historian, Ben Clarke, on the fascinating subject of barcode numerology, and the superstitions that underpin the way some countries think about the digits below those black and white lines. Wacky but real –  that's how we roll.

Useful links:
https://www.thekarengreen.com
https://www.linkedin.com/in/thekarengreen