Tim Larson founded his promotional advertising company the very same year the Illinois Snow Sculpting Competition handed out their first awards. Tim has sponsored, volunteered and supplied trophies even since. Between the three of them, Laura, Kellie and Tim will draw back the curtain and share little know facts about what it takes to conduct this 39 year old winter display.

Recorded in the Rockford Park District Board Room on January 27, 2025.