Our final episode of 2018 on the final day on 2018, which was entirely by chance that it worked out this way… and ending a three-part series on the three pillars of Marketing we hold at Clickstarter. We started by explaining the idea of Getting Known, then last episode is was all about Getting Found on Google and this episode, we’re looking at how to Stay Known.

And the topic of staying known tends to go hand in hand with the idea of customer retention.