There’s only so many hours in the day and most of those are going to be spent on running your business, tending to customers, and doing everything else but social media. So when do you get to do your social media stuff?

This is Clickstarter, the Australian Digital Marketing podcast. I’m Dante St James.

If you followed every marketing guru’s advice and did all the things that they suggest you do on LinkedIn, Instagram, TikTok, YouTube, Pinterest, Mailchimp, Google My Business and Facebook, you’d require two full time staff to do it all.

Since you’re a small business that probably doesn’t have the resources to do that, here’s some ways to fit your social media into your week:

1.     Recycle a rotation of posts every 7 weeks that keeps your timeline active

2.     Do just one post a week that is all about what’s happening “now”

3.     Bring social media to what you already do, rather than making time for it

Let’s explore all that a bit more.