For many blind and partially sighted people, purchasing and reading greetings cards is something they find difficult to do independently.

A new collaboration between RNIB and Hallmark is not only looking to change that but is also helping to train the designers to look at accessibility from the drawing board.

RNIB Connect Radio’s Allan Russell spoke to Holly and Ruth, from Hallmark, and Gareth, from RNIB, to find out more.

If you’d like more info on the accessible cards, go to www.hallmark.co.uk

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Image: A Couple Holding Hands and Passing A Red Large Print Love Card