Aside from sport, what kind of event content holds the greatest appeal for cities to host and why?What do hosts need to bear in mind when designing venues for multiple potential future uses?What does the future hold for the live music and festivals sector and how can cities maximise opportunities?How can cultural development be integrated into civic regeneration strategies?
SPEAKERS:
Marcel Ridyard, Senior Associate - Sports and Leisure, AFL ArchitectsNick Prichard, Global Alliances, Cirque du SoleilMartin Reeves, Chief Executive, Coventry City CouncilGeoff Ellis, CEO, DF Concerts & EventsModerator: Adam Nelson, Deputy Editor, SportBusiness Professional