Regardless of your motivation for starting a business, it needs to be treated as an asset. For most entrepreneurs, it is their primary or only asset having invested their future in its success. There is an old saying in the stock market that you cannot fall in love with a stock, otherwise you will trade it when its performance demands it.

That is not true for your business. You must love it and bring passion to improving it every day or it will fail. It is not a stock to be sold!

Topics: Your Business - A Job or an Asset Invest in the Business Like an Investor Growth Only Comes from Productivity