It’s not everyday Kerry Guard run into someone who has built an entirely internal team dedicated to SEO. Content yes. Front end web development. Absolutely. But to then have internal SEO support driving the content and front end web development is unheard. Even Luke talks about the unusual position he’s found himself in and the payoff they’ve experienced because of it.

Luke Richardson is a web subject matter expert with 9 years of experience working in SEO and conversion rate optimization. In his current role, he leads a team of 5 and oversees SEO, web analytics, and web development for a rapid-growth cybersecurity unicorn. In his free time, Luke enjoys spending time with his fiancee, playing chess, and learning about wine.

Luke will share his story so you’ll see how you too can put emphasis on SEO.