“Money isn’t math, math isn’t money.” 

Traditional planning has not created financial freedom for people. It has led to financial dependence.  

What's a different approach that people can take that helps them become financially free?

If we don’t have principles as the foundation for our decisions that we make in our life we are more subject to marketing, hype, and following the herd.

Decisions are made based on past fund performance in the marketing material.

Average is a terrible indicator to use, a median is a much better indicator.

What matters isn’t the average rate of return, what matters is that you made money or lost money.  

Incentives and education invite consumers to abdicate their own thinking.

Kyle J Christensen, founder of Fiveth, founder of Unique Advantage, and author of Principle Based Planning: A Better Approach to Financial Planning | LinkedIn 

#money #math #financial #freedom #principles #marketing #performance

Like this episode? Want to learn more? Visit www.exitology.com, or get your copy of Exitology: Proven Strategies to Accelerate Business Growth, 3x Your Company Value, and Exit the Smart Way today.