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S1C8A3 What is a Product Concept?
Season/Course 1: Intro to Marketing
Chapter 8: Marketing philosophies
Abstract 3
What is a Product Concept? A product concept is a description of a product or service, at an early stage in the product lifecycle. It is generated before any detailed design work is undertaken and takes into consideration market analysis, customer experience, product features, product cost, strategic fit, and product architecture. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
View all episodes
By Learn with ADmyBRANDSeason/Course 1: Intro to Marketing
Chapter 8: Marketing philosophies
Abstract 3
What is a Product Concept? A product concept is a description of a product or service, at an early stage in the product lifecycle. It is generated before any detailed design work is undertaken and takes into consideration market analysis, customer experience, product features, product cost, strategic fit, and product architecture. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com