Burnout isn’t about working too hard, it’s about not knowing why your work matters.

In this episode, we dive into the power of asking the right question:

• “Does my job matter?” is a lazy question, it seeks reassurance.
• “Why does my job matter?” is a demanding question, it creates clarity, responsibility, and real meaning.

We’ll uncover how purpose shows up in everyday work, why money alone can’t fuel motivation, and how leaders often unintentionally disengage their teams by failing to link the smallest tasks to real-world impact. From freezing New England factories to flashy, but hollow—high-paying gigs in Las Vegas, we reveal how meaning is built, lost, and rebuilt.

If you’re ready to see your work, and your team’s work through a purpose-driven lens, this episode will change the way you think about why you do what you do.